What Is Direct Mail?
Direct mail is any marketing material sent directly to consumers’ homes and to businesses. These printed materials can include newsletters, postcards, flyers, catalogs, brochures, and letters that contain communications such as an offer. Any business can utilize direct mail such as non-profit organizations, financial institutions, retailers, and manufacturers. Depending on the materials sent, a modest response can be enough to return a profit on the organization’s direct mail investment.
Direct mailing services involve printing, addressing, adding postage, and delivery to the post office. ImageMark goes beyond these basic services by helping you design your campaign, strategize delivery, and find places to save on cost.
Benefits of Leveraging Direct Mail Services
There are several advantages to using direct mail services, as it offers a great way of targeting potential customers. Companies can enjoy benefits such as:
- Effective customer acquisition reaching a larger audience in a cost-effective way
- Better brand recognition and awareness
- Engaging customers for improved retention
- An effective method for fundraising
Our Direct Mail Products and Capabilities
Postcards Self-Mailers
Letters andEnvelopes
DimensionalPackaging
Highly personalized components 
Target ListAcquisition
Match MailProcess
Flexible VolumeOutput
USPS Regulation Advisement: Direct Mail Services in Action
Promoting Discountoffer
Required Compliance Communication 
Location Change Announcement 
When It Comes to Direct Mail Production, We Deliver
At ImageMark, we have a team of experts with years of experience in direct mail services. Our comprehensive production capabilities enable us to develop the best strategies for your specific marketing project. We can handle projects from small, local productions to large, nationwide campaigns. Contact us today to learn how we can fulfill your direct mail goals.
76% Of Consumers trust direct mail when they want to make a purchase
Four in 10 Americans look forward to checking mail. Every day consumers receive a deluge of electronic email, SMS messages, and social media ads daily and look forward to personal letters and cards in the mail.
Direct Mail Lifespan
Trust Direct Mail
Recall
Direct Mail Totals Per Year
Their professionalism, competitive pricing, and ‘can-do’ attitude make them a great partner to our organization.
