CHOOSE WISELY AND DATA CLEANSE
Carefully select your audience based on your known targeted audience and do not forget a valuable step with your data – cleanse your list to avoid extra expense of mailing to inaccurate addresses.
TELL A SIMPLE STORY
Craft a great message by telling a story in your communication piece and make sure to keep it simple to hold your reader’s attention.
KNOW YOUR BUDGET
Formulate your budget to include all elements of the campaign from design through mailing including the biggest line item – postage!
Design a format that stands out with your targeted audience while optimizing your postage usage within the USPS requirements.
CHOOSE THE RIGHT PARTNER
Select an experienced print and direct mail partner with all the capabilities in-house to execute flawlessly!